12/18/2008
Amazing Magazine Ad Looks 3D
More than just creative marketing, this "new advertisement for MINI uses augmented reality (AR) technology to create a truly interactive media piece out of a 2-dimensional magazine ad." Video after the break.
All you need is a copy of the ad, a webcam, and a web browser (sorry, Internet Explorer/ActiveX only) to view the 3-D AR effect.[via Technabob]
