Originally in October 2005, EVA Air launched a campaign with Japanese company Sanrio to create the "Hello Kitty Jet," featuring the popular Japanese character. Using the airline's A330-200, the exterior adopted a livery of Hello Kitty characters. A year later, the airline launched a second Hello Kitty Jet. The aircraft featured a Hello Kitty motif on exterior and interior fittings and features. Continue reading to see what tyey look like inside.
Both planes were used to serve Japanese destinations, and from mid-July 2007, also Taipei-Hong Kong routes. The original Hello Kitty livery was retired in 2009, but in 2011 EVA Air announced its return in redesigned form to mark the carrier's 20th anniversary and renew interest in Japanese tourism. For this occasion, EVA Air had ordered brand-new Airbus A330-300s to be painted in an all-new Hello Kitty livery. After the introduction of the "refreshed" Hello Kitty Livery on three EVA Air A330's, EVA Air decided to introduce two additional Hello Kitty A330 jets, launched in May and June 2012. The fourth and fifth Hello Kitty jets are known as "Hello Kitty Speed Puff" and "Hello Kitty Happy Music" respectively.