Apple iCar

Photo credit: Motor Trend

It’s inevitable, an Apple iCar that is. However, Motor Trend recently unveiled a concept showing what it definitely won’t look like. In September 2015, this vehicle was reportedly set to “committed project” status, in time for a 2019 release date, which would mean that at least a few design concepts have been completed, but after Johnny Ive reviewed the program, he “expressed his displeasure.” Continue reading for more pictures and information.

iCar Apple
iCar Apple
iCar Apple

“Reportedly, it’s not moving fast enough. The program’s in disarray. Its goals are unclear. (Meanwhile, management’s been accused of unrealistic targets). Ive froze the hiring spree that was projected to spiral toward 1,800. And program head, Steve Zadesky – 6 years with Apple after a stint with Ford – resigned, though it’s said to actually be for personal reasons,” according to Motor Trend.

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