Vollebak Indestructible Puffer Jacket
Vollebak’s Indestructible Puffer is touted as the “world’s strongest jacket,” and rightfully so. It’s made from 100% Dyneema, which is apparently 15x stronger than steel and 40% stronger than high-strength aramid fibres, which means it can withstand shearing, tearing, and blunt-force traumas with ease. In early tests, the mooring lines were so strong they even broke the machines meant to be testing them, and the body armor stopped bullets from a Kalashnikov. Read more for a knife test video and additional information.

Under Armour Virgin Galactic Spacesuit
Under Armour has revealed the spacesuits that Virgin Galactic astronauts will wear on flights to the edge of space, and each one will be individually hand-tailored to each passenger and will include their national flag as well as a name badge. Virgin Galactic’s spacecraft can carry as up to six passengers, along with the two pilots, to the edge of space after being dropped from a jet-powered aircraft at around 40,000 feet. Read more for a video and additional information.

Nike Air Max Water
Photo credit: CampaignLive
Brooklyn-based product design company MSCHF injected 60cc of holy water from the Jordan River into the Nike Air Max 97, and calls them “Jesus Shoes”. They’re limited to 20-pairs in the world, and the insole is made from 100 percent frankincense wool, while the laces are home to a steel crucifix. MSCHF knew these would only appeal to a select few, so they six pairs to social influencers before posting them on StockX, a popular online retailer. Read more for a hands-on video preview and additional information.

Levi's Trucker Jacket Jacquard Google
Back in 2017, Google revealed their Jacquard-powered clothing line, a project from the company’s ATAP division. It started with the idea of making it simple to interact with your devices through clothing, or by simply touching the fabric. This week, Google announced their updated Jacquard Tag, which is smaller than a stick of gum and has a 2-week battery life, making it even more unobtrusive in these new connected products. Read more for a video and additional information.

EBS Handset Portable Printer
Unlike other printers, the EBS HandJet can print directly on just about any surface with acetone-based ink that dries instantly. Users can print single or multi-line messages from .276″ to 2.2″ high on corrugated, paper, film, foil, glass, metal, lumber, concrete, and many other surfaces. An integrated laser guidance system is included, complete with an easy-to-follow target for the exact positioning of the imprinted message. Read more for two videos and additional information.

Adidas Plastic Bottle Parley Shoes
Adidas partnered with environmental conservationists Parley for the Oceans back in 2015 for a line of footwear, and the Adidas x Parley line is continuing to grow into 2019. Each one of these shoes contain 12 plastic bottles worth of ocean waste, with some material coming from discarded fishing nets. Adidas says that it plans to make all of its products with recycled plastics recycled from the ocean before 2024. Read more for a video showing the process and additional information.

Self-Lacing Nike Adapt Huaraches Siri
Nike Huarache first hit shelves back in 1991, and featured an innovative neoprene bootie and exoskeletal upper to offer a snug feel, along with lace-based customization. Now, the company introduces Nike Adapt Huarache, and those traits have been modernized with Nike FitAdapt technology, an intelligent platform that updates and evolves along with the user, including support for Siri. Read more for additional pictures and information.

Adidas Fortnite Ninja
Fortnite streamer Tyler “Ninja” Blevins has just been signed to an apparel deal with Adidas, making him the first pro gamer ever to score a sponsorship from the brand. This comes after he announced a partnership with Microsoft’s Mixer streaming platform, in which over 350,000 followers were gained overnight. He’s also partnered with Samsung for their Galaxy S10-exclusive K-pop Fortnite skin and emote. Read more for a video and additional information.

Volleback Black Squid Jacket
Vollebak’s Black Squid Jacket is inspired by the ability of a squid to rapidly change color, and to achieve this effect, the surface was coated in resin with 2 billion laser-embedded black glass microspheres, or 40,000 per square centimeter of material. In less optimal light conditions, the light reflects off the exterior, giving the jacket an “oily” appearance, while bright sunlight gives it an iridescent sheen. Read more for a video, additional pictures and information.

Nike Joyride Run

Nike’s Joyride Run Flyknit want to put more bounce in your step, and from most angles, it looks like any other running shoe, but its cushioned soles are embedded with something you don’t see everyday. To be more specific, the soles houses responsive pods that each contain thousands of tiny red and blue TPE beads, separated into sections that allow them to expand multi-directionally as you walk or run. It’s claimed to to create a more personalized and unique experience for each runner. Read more for another video, additional pictures and information.