Toshiba’s new GigaBeat P5 “CanCam” edition may give the iPod Shuffle some competition. Available in shiny gold or sweet pink colors, the P5 sports a color OLED display, 512MB/1GB memory, and unique “plus-shaped” navigation buttons. Powered by a rechargeable lithium ion battery, it gets up to 14 hours of continuous playback fully charged. Supported formats include MP3, WMA, WAV, and JPEG image files. It measures just 31.9×13.2×82.0mm and weighs only 49g (512MB) / 50g (1GB). Toshiba will release these special edition P5 players on February 25th in Japan with prices starting at $123 USD.