From the ultraslim, futuristic exterior to the digital camera inside, Liteon’s “The Frame” makes snapping pictures easy. There are two basic modes: “Natural Zoom”, basically a frame-like viewfinder that allows users to take perfect snapshots at the push of a button and “Natural Thumb” — swing your hand from left to right for easy photo playback.

From the article: “The Frame is an extremely simple and easy-to-use camera, no matter whether the user is 70 or 7 years old. The Frame has two main concepts to make photo taking and photo playback intuitive and natural”