By the mid-1990s, Amiga, Commodore and Atari systems were no longer on the market, pushed out by strong IBM PC clone competition and low prices. Other previous competition such as Sinclair and Amstrad were no longer in the computer market. With less competition than ever before, Dell rose to high profits and success, introducing low-cost systems targeted at consumers and business markets using a direct-sales model. Dell surpassed Compaq as the world’s largest computer manufacturer, and held that position until October 2006. Continue reading for a fascinating “Computer Chronicles” video from 1993.
In 1994, Apple introduced the Power Macintosh series of high-end professional desktop computers for desktop publishing and graphic designers. These new computers made use of new Motorola PowerPC processors as part of the AIM alliance, to replace the previous Motorola 68k architecture used for the Macintosh line. During the ’90s, the Macintosh remained with a low market share, but as the primary choice for creative professionals, particularly those in the graphics and publishing industries.