Another day, another AI-generated music video. This time, it’s Washed Out’s ‘The Hardest Part’, which took around 6-weeks and 55 clips from Sora that were then edited together in post production.
The music video is a story about nostalgia and love lost that makes you feel for the characters, while still being invested in the journey of how their lives progress. It’s touted as OpenAI’s first officially commissioned Sora collaboration with a musician, making ‘The Hardest Part’ the first official Sora music video.
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I had the seed of this video concept 10 years ago, where we do an infinite zoom of a couple’s life over the course of many decades, but I have yet to attempt it because I figured it’d be too ambitious for a music video. While the technology is experimental and cutting-edge, I wanted to do something that also felt like a classic music video that would hold your attention no matter what tech was being used in the process,” said Paul Trillio, The Hardest Part Director.