Photo credit: The Fabricant
We have seen the future of fashion, and it’s digital. The Fabricant, Dapper Labs and artist Johanna Jaskowska teamed up to create a digital dress, called Iridescence, that recently sold for $9,500 on the blockchain. Unlike in-game costumes and other video game items, this digital couture will be custom tailored based on a photo you submit, and since it’s a blockchain asset, its value may actually increase, like cryptocurrency. Read more for a video and additional information.
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MINDS. BLOWN. . $9.500 for the first ever digital couture to be auctioned on the blockchain. We actually sold one of our items that has never been physical. Someone owns it now, and will be able to wear it if they choose to. . Created by us, worn by @johwska, auctioned by @Dapper_Labs at #EtherealNY 📸 @bleumode . Thank you everyone for your support and believing in what we do. This is a dream coming true.
“It’s also based on 2D patterns used for conventional clothes, so you could theoretically create a real life equivalent. There is, however, some reasoning behind it. It’s environmentally friendly, for one. There are already virtual models with legions of followers and even major sponsorship deals,” reports Engadget.