Genesis brought its Magma GT Concept to life on a 9-kilometer stretch of Italian mountain road last week. The mid-engined grand tourer, first shown as a still object at Le Mans in June, rolled onto the closed Strada Borromea on Mount Mottarone for the Tutto Bene Hillclimb, an invitation-only gathering of 85 cars overlooking Lake Maggiore.
Organizers Race Service and BorromeodeSilva treat the 51-corner route as a moving showcase of automotive design rather than a timed competition. Drivers have the freedom to make their own decisions and choose their own pace. Genesis seized this opportunity to show that their forest green coupe was more than just a beautiful design concept. You can now add 800 horsepower thanks to a twin-turbo 3.2 liter V8, identical to the one found in the GMR-001 hypercar, which is mounted out back and sends everything to the rear wheels.
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The wet roads and rain pinging off the bodywork prevented the driver from really letting fly. Spectators had their umbrellas out as the Magma GT sat on the starting line, looking stunning. At the green, there was a brief period of wheelspin before the V8 kicked in and the car began to drive at a steady speed. Footage from the NM2255 Raw Car Sounds channel demonstrates how effectively the prototype goes through turns and pulls out even when the road becomes slippery.
When the driver opened the throttle, the valley filled with a deep rumbling from the exhaust. The sound was like that of a true mid-engine vehicle, not a muffled luxury sedan. Even at relatively low speeds, the automobile would begin to slide on the damp road. That’s a gentle reminder that Genesis wasn’t attempting to break any records with this one-off, but rather to keep it together. Still, the car appeared rooted and eager to do its job, with its low profile and broad stance just doing what the driver ordered it.
André Lotterer, fresh off his seventh-place finish at Lone Star Le Mans, was given the opportunity to drive the X Skorpio Concept over the same route for its European debut. Genesis also unveiled the GMR-001 and Box Buggy Concept, and with so many cars on the slope, things got a little chaotic. The Magma GT’s butterfly doors opened, revealing a lava orange leather interior that contrasted nicely with the green exterior.
Production is still years away, with rumors of a roadster, track-hardened variant, and GT3 racecar circulating. For one afternoon in the Italian Alps, the Magma GT only needed to climb, stay steady, and sound like it belonged with the luxury vehicles that often utilize these roads. It accomplished all three
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