Deep inside Apple Park in Cupertino, California is a seemingly normal room, but upon closer inspection, you’ll notice dozens of machines and engineers. This is where Apple designs custom chips, like the M3, that power many of its products.
Since Apple doesn’t sell its chips to other companies, their engineers can really focus on the product. It gives them freedom to optimize, while the scalable architecture lets the company reuse pieces between different products. R1 is their latest chip and set to ship early next year in the Vision Pro headset.
- IMPRESSIVELY BIG, IMPOSSIBLY THIN — The 15-inch MacBook Air makes room for more of what you love with a spacious Liquid Retina display. The durable...
- SUPERCHARGED BY M2 — Get more done faster with a powerful 8-core CPU, 10-core GPU, and up to 24GB of unified memory.
- UP TO 18 HOURS OF BATTERY LIFE — Go all day with the power-efficient performance of the Apple M2 chip. (Battery life varies by use and...
One of the most, if not the most, profound change at Apple, certainly in our products over the last 20 years, is how we now do so many of those technologies in-house. And top of the list, of course, is our silicon,” said John Ternus, Senior Vice President of Hardware Engineering at Apple.
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