Bungie officially announced today that it’s parting ways with Activision Publishing and will self-publish all future Destiny titles. They partnered in 2010 after Bungie sold its Halo rights to Microsoft and started work on what would become 2014’s mega successful online multiplayer / shooter RPG hybrid called Destiny. The franchise’s downfall may be somewhat due to the popularity of free-to-play games like Fortnite and PubG that make all of its revenue with microtransactions. “Looking ahead, we’re excited to announce plans for Activision to transfer publishing rights for Destiny to Bungie. With our remarkable Destiny community, we are ready to publish on our own, while Activision will increase their focus on owned IP projects,” said Bungie. Read more for another video and additional information.
Activision reported during their third quarter earnings call that “management noted Destiny under-performed relative to internal expectation.” With Activision-Blizzard looking to slash costs all around, the split was more than likely mutual and inevitable.
“Today, we’re announcing plans for Bungie to assume full publishing rights and responsibilities for the Destiny franchise. Going forward, Bungie will own and develop the franchise, and Activision will increase its focus on owned IP and other projects. Activision and Bungie are committed to a seamless transition for the Destiny franchise and will continue to work closely together during the transition on behalf of the community of Destiny players around the world,” said Activision.