Bugatti Divo Lady Bug
After the Bugatti Divo debuted in August 2018, a customer requested a custom geometric-dynamic algorithmic fading pattern on the bodywork for their build slot. So, the Bugatti design and development teams went straight to work developing the metallic ‘Customer Special Red’ and ‘Graphite’ colors to achieve a unique contrasting effect, while the diamond pattern was designed to run precisely from the front over the sides to the rear, thus matching the silhouette of the Divo. Read more for a short video, additional pictures and information.



It took the team over 1.5-years to find as well as implement the technical and graphic solutions. The diamonds were a bit tricky since their CAD drawings didn’t quite match up to the patterns in real-life, so they all had to be digitally modified. Plus, they had to be perfectly positioned on the roofline, doors and rear fender edge in order to achieve a clean visual finish. The CAD modelers worked with the customer to create and simulate a diamond pattern design with around 1,600 diamonds. It’s still powered by the quad-turbocharged 8L W16 engine making 1,500 hp and 1,180 lb-ft of torque. The Divo is limited to just 40 units worldwide, each priced from $5.4-million, not including options.

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Bugatti Divo Lady Bug
Bugatti Divo Lady Bug
Bugatti Divo Lady Bug
Bugatti Divo Lady Bug
Bugatti Divo Lady Bug

Every Bugatti Divo is one of a kind. With the custom-made ‘Lady Bug’, Bugatti has demonstrated the full range of its customization expertise. What initially seemed impossible was executed to perfection by the designers and developers in collaboration with the customer. We are proud to have matched the customer’s personal taste and expectations with this unique Divo. The car really demonstrates what the marque is capable of in terms of creativity and craftsmanship,” said Stephan Winkelmann, President of Bugatti.

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