Apple’s iPhone 16 and iPhone 16 Plus are designed for users who don’t need high-end professional features, but still want to harness the power of the A18 chip as well as a 48MP fusion camera. This 6-core CPU is 30% faster than the A16 Bionic, while also being more power efficient running the same workload with 30% less power.
What makes the 48MP Fusion camera special is that it lets users enable a 2x optical-quality Telephoto option, which is essentially like having two cameras in one, making framing a photo super simple. Camera Control takes the camera experience on the iPhone 16 lineup to the next level, thanks to a tactile switch that powers the click experience, a high-precision force sensor that enables the light press gesture, and a capacitive sensor that allows for touch interactions. Available for pre-order this Friday in ultramarine, teal, pink, white, as well as black colors, priced from $799 and $899, with availability in stores beginning on September 20.
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iPhone 16 and iPhone 16 Plus mark the beginning of a new era for iPhone with Apple Intelligence delivering powerful, personal, and private experiences to our users. With new ways to discover the world around you and capture memories using Camera Control; a 48MP Fusion camera that gives you two optical-quality cameras in one; a big boost in battery life; and powerful, efficient performance thanks to the A18 chip, this is the perfect time for customers to upgrade or make the switch to iPhone,” said Kaiann Drance, Apple’s vice president of Worldwide iPhone Product Marketing.