Apple Electric Car Project
Photo credit: iDropNews
Apple has been working on self-driving car technology since 2014, code named Project Titan, and is now targeting 2024 to begin production on a passenger vehicle that could include its own next-level battery technology. At one point, the iPhone maker decided to focus solely on self-driving software and reassessed its goals, that is until Doug Field, an Apple veteran who had worked at Tesla, returned to oversee the project in 2018. Read more for a video and additional information.



Once Doug Field returned, Apple has steadily progressed to the point of actually building a vehicle for consumers, taking on rivals such as Alphabet Inc’s Waymo, which has built robo-taxis, and Amazon’s Zoox. Apple is developing an innovative battery that could “radically” reduce the cost of batteries and increase the vehicle’s range. They are currently in contact with outside companies for self-driving technologies, including lidar sensors, which help them create a three-dimensional view of the road. Their vehicle would boast several LiDAR sensors, possibly even the same ones used in the iPhone 12 Pro and iPad Pro.

Sale
Apple AirPods Pro
  • Active noise cancellation for immersive sound
  • Transparency mode for hearing and connecting with the world around you
  • Three sizes of soft, tapered silicone tips for a customizable fit
  • Sweat and water resistant
  • Adaptive EQ automatically tunes music to the shape of your ear