Microsoft’s Mesh may be more practical, but the BMW ///M Mixed Reality experience actually immerses both drivers and their vehicles in a virtual world. Those attending the Web Summit in Lisbon get to try this M2 experience firsthand, which was developed by a team of BMW M engineers in collaboration with Epic Games.
Put simply, you get to experience driving a BMW while wearing VR/MR glasses and maneuvering challenges at high speeds as in a racing game. There are several integrated gaming elements, including avoiding obstacles and collecting virtual coins to reinforce the immersive in-car experience. This system accounts for all movement and rotary axes of the BMW M2, making the vehicle itself the controller.
- This LEGO set for adults features a Technic BMW M 1000 RR motorcycle model in 1:5 scale - a first for the LEGO Technic universe
- Explore the authentic details - the 3-speed (+ neutral) gearbox, steering, front and rear suspension, chain transmission and 4-piston engine
- From the tyres to the windshield, no detail has been overlooked - admire the red, white & blue color scheme of iconic BMW branding
Anyone who asks what virtual experiences in the automotive sector might look like in future: That is the answer. People must be able to experience this new feeling — and with ///M Mixed Reality, we offer them a suitable solution for this,” said Frank van Meel, CEO M GmbH.
